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Relationship Marketing
Picture this: Someone stands behind a cardboard box selling lemonade. A passerby sees this, stops, asks questions, gets persuaded and buys the lemonade. A few streets down, the same passerby sees another person standing at a beautifully decorated table also selling…
Motivating Staff in Tough Times
We’ve all heard the saying: A chain is only as strong as its weakest link. This is true for a business. Your business/organisation is only as strong or as powerful as its weakest person. If your staff are unmotivated, they are a weak link. If your staff are…
Being Committed to Goals
I recently watched a clip on Facebook by John Assaraf, one of the world’s leading behavioural and mindset experts. The clip was about setting and achieving goals for the year – goals for business or personal life. It was an interesting clip and has left me inspired…
Career New Years Resolutions
There’s always some controversy when it comes to New Year’s resolutions. Some people love them, others despise them. But whichever camp you’re in, ‘New Year’s resolutions’ is going to be the buzz phrase for the first few weeks of 2018…especially around your career. To…
Recognition
I recently had a moment with my son. He had completed a chore that I asked him to do, and I praised him with two simple words: Well done. These two words had such a great impact on him. Or, should I rather say, that it wasn’t the words but more the fact that I had…
What goes on Rage, must stay on Rage
What an exciting time for the teenagers about to finish their final Matric exams, and all focus moves to the much-anticipated Matric Rage. I recently asked my niece who has just turned 18, got her driver’s license and first car, and has two more exams left of her…
Work Ethic
Sam Ewing said, ‘Hard work spotlights the character of people: some turn up their sleeves, some turn up their noses, some don’t turn up at all’. I recently did a radio interview about ‘work ethic’, and I thought of Sam Ewing’s quote. The kind of work ethic you have in…
Overcoming Social Media Fatigue
Have you ever picked up your phone to look at Facebook and Twitter accounts to only shut it down because you just can’t handle any more information? I have. I go through times where I am on social media a lot, especially as I follow the news via social media sites,…
How to Successfully Brand Your Business
I am so often asked how to successfully brand a business, there are so many ways and strategies to improve and enhance your brand. The main thing with branding is you want your company name to ‘get out there’. You want people to see your business. When people see your…
Digital Parenting
Living in the Digital Age has got to be the hardest era to live in as a parent. Not only do we have to navigate our lives around digital means, but we also have the added responsibility of shaping the way our children use digital media. Our children, labelled Digital…