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Why Your Business Needs a Website
The Internet is an amazing thing for so many reasons, but one of the great things about it is that it has levelled the playing field when it comes to competing with the ‘big boys’ in your industry. No matter how small your business is, if you have a website, it...
The Art of Networking
In business, your network is your networth. It is a key element in moving your career forward, and without it you will in effect lose thousands of Rands each year. Research shows that the best jobs are never advertised, and 85% of all jobs are secured through...
Taking Initiative
The initiative of a father to publish his daughter’s journal provided the world with a first-hand view into the Holocaust. It changed the way the world viewed this historical event. In her diary, Anne Frank says ‘How wonderful it is that nobody need wait a single...
Differentiating Yourself In The Workplace
Ok, so you have started the new year: walked into your office with ideas of how you’re going to work more efficiently; your mind is bustling with ideas and strategies; eagerness and anticipation of how 2017 is going to go has set in; you’ve set the goals you want to...
Setting career goals for 2017
American businessman, author, and philanthropist, Tony Robbins, says: ‘Setting goals is the first step to turning the invisible into the visible.’ By setting sharp, clearly defined goals for your career, you can: measure your progress motivate yourself take the steps...
Managing Year End Burnout
Have you become irritable, impatient or critical of your colleagues or work? Do you lack energy and are being ineffective in the workplace? Are you troubled by unexplained headaches, backaches or other physical complaints? You could be suffering from BURNOUT, which is...
8 Reasons to Focus on Branding
Branding, by Dictionary definition, is the process of using a word or an image to identify a company or its products. But nowadays, branding is so much more than just a logo or graphic element: it is a way of identifying your business, separating your competitors and...
Social Media for Business
Social media is a very effective way to make a connection between your business, customers and potential clients. More than that, social media offers the following benefits: Gaining followers/an audience Increasing brand awareness Building relationships Increasing...
Generation C, the Digital Natives
You’ve heard of Millennials, right? But have you heard of Generation C, or the Connected Generation? Whether or not you have heard of them, you have definitely seen them: they are that group of people predominantly under the age of 35, who centre their lives around...
Being a Successful All-Round Woman in Business
To be an effective woman in business requires being strong, assertive, resilient, tenacious yet empathic with a lot of energy and drive. These attributes, along with a passion for what you are doing, are a recipe for success in business! However, I believe success,...