Sea View
Blog
How to Successfully Brand Your Business
I am so often asked how to successfully brand a business, there are so many ways and strategies to improve and enhance your brand. The main thing with branding is you want your company name to ‘get out there’. You want people to see your business. When people see your...
Digital Parenting
Living in the Digital Age has got to be the hardest era to live in as a parent. Not only do we have to navigate our lives around digital means, but we also have the added responsibility of shaping the way our children use digital media. Our children, labelled Digital...
How Businesses Can Accommodate Breastfeeding Moms
Breastfeeding in the workplace is a contentious issue. Public breastfeeding has both lovers and haters, so there’s much to be explored in the way of breastfeeding in the workplace. Legally, the Basic Conditions of Employment Act (BCEA) states that breastfeeding and...
The Impact Of Social Media On Work Productivity
The first thing I do when I wake up is check my social media channels. Periodically throughout the day I check my social media channels. The last thing I do before going to bed is check my social media channels. Can you relate? Deny it if you want, but research shows...
Balancing Private And Business Social Media Accounts
Social media has many pros. It is a place where people connect, reconnect, share their lives and moments with the world, and express their voice. There is a place for social media. I know there are varying views on social media – it is fun, but it can be extremely...
Employee Professionalism
We spend a lot of time at work. In fact, our colleagues can become our close friends, and our work desks can become as familiar as home. This familiarity, while it is encouraged in the modern business culture, does not mean that we can act and present ourselves as...
How To Write A Blog Post
Every marketer you talk to will say that blogging is so important for your business. They make it sound as though it’s the simplest thing to do – ‘Oh, all you need to do is write a post 300 words or more, weekly or bi-weekly’. This really is the perfect case of...
Like A Girl
My 9-year-old daughter; Alyx, along with the rest of her grade, was asked to perform an oral on a Hero or a Heroine. Out of interest, I asked the Grade Head to make a note of the number girls that selected a heroine to talk about. Can you believe that only 45% of the...
The Importance of Body Language in Business Communication
In business, the way you communicate can enhance or impair your interactions, relationships and further opportunities in your company. Your body language, the unspoken language you portray in conversation, can make or break your business future. For this reason, it is...
Becoming A Preferred Employer
As you may know, we recently ran a social media competition where we asked our Facebook followers for a topic they wanted advice on. Last week I wrote a blog on our first topic: Sexual Harassment in the workplace. Another topic we received from Kim van der Linden;...