by Bonnie Currin | Feb 19, 2020 | Marketing
You could have an amazing product or service but without smart, creative branding and a powerful tagline, it would be difficult to market. A business needs to stand out, be recognisable and most importantly, needs to be remembered. This can be tough if you are a...
by Bonnie Currin | Jan 15, 2020 | Advice & Motivation
The year 2020 is upon us and so instead of deciding on New Year’s resolutions this year, I have opted to be a goal-setter, and here’s why… A goal is an idea of the future or desired result that a person or a group of people envisions, plans and commits to achieve....
by Bonnie Currin | Nov 11, 2019 | Career & Development
Have you ever been approached by a salesperson trying to sell you something you don’t really need in an unconvincing, uninspiring way? My guess would be an obvious yes. And yes, there are a select few who are able to convince an Eskimo to buy ice – no discredit meant...
by Bonnie Currin | Oct 23, 2019 | Advice & Motivation
Deciding to start a new business, whether big or small, can be one of the most exhilarating things you decide to do. Although exciting, it may come with some trepidation and wondering where to begin. Below are a few guidelines that are useful to get you started on...
by Bonnie Currin | Oct 11, 2019 | Advice & Motivation
In times of financial difficulty or emergencies, many employees might turn to their employers for a loan. This may seem like a more desirable alternative to interest-loaded bank repayments that have a longer application and approval process. It might even foster some...