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Don’t cut your marketing budgets

During tough economic times, some businesses may be tempted to cut back on their marketing budgets as a cost-saving measure. However, reducing or eliminating marketing efforts during a downturn can actually be counterproductive and potentially harmful to the business...
Building Brand Equity

Building Brand Equity

Building Brand Equity: The Cornerstone of Business Success In the world of business, the term "brand equity" is often thrown around, but what exactly does it mean, and why is it so crucial to a company's success? Brand equity represents the intangible value that a...

Spar Daily Dispatch Fun Run Brand Ambassador

Spar Daily Dispatch Fun Run Brand Ambassador

Participating in the local Daily Dispatch fun run as a child was where my love for running first took root. Little did I know then that running would become such a significant part of my life, bringing me both health and joy. But as I grew older, I realized that my...

Spar Daily Dispatch Fun Run Brand Ambassador

Spar Daily Dispatch Fun Run Brand Ambassador

Participating in the local Daily Dispatch fun run as a child was where my love for running first took root. Little did I know then that running would become such a significant part of my life, bringing me both health and joy. But as I grew older, I realized that my...

Run for Hope 2023

Run for Hope 2023

November is Orphan Awareness Month, a month used to raise awareness of the plight of orphans, and to encourage support and funding towards babies and children who unfairly found themselves in this situation.  An orphan is defined as a child younger than the age of 18...