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Have you heard about Sonic Branding?

You might not realise it, but you’ve been hearing sonic branding for years; whether it’s the McDonald’s “I’m Lovin’ It” jingle or the Nokia ringtone that once echoed from millions of pockets. Branding isn’t only about visuals; sound can be just as powerful in shaping…

Defying the Glass Ceiling in the Workplace

Defying the Glass Ceiling in the Workplace

It was Marilyn Loden, an American writer and diversity advocate, who first coined the term ‘Glass Ceiling’ during a 1978 speech. The phrase is a metaphor that pertains to upper-level workforce opportunities that are out of reach or impenetrable to women. The glass…

The Social Dilemma or The Parenting Dilemma

The Social Dilemma or The Parenting Dilemma

The world is in its Fourth Industrial Revolution (4IR) and an international pandemic. If people weren’t already consumed by digital technology and smart devices before, they certainly are now. With roughly 4 billion people active and engaging with various social media…

Learnings from the Stoep

Learnings from the Stoep

Over the weekend of the 12th September, I attended an event in Graaff-Reinet known as Stoep Tasting (#ST20). What an amazing event for wine lovers, where wine farms set up on the ‘stoeps’ of restaurants, shops and hotels for a wine tasting experience. Wine Makers,…

We Can Run

We Can Run

The year 2020 began like any other Imminent hopes and dreams Fireworks lighting up the sky with colour But something unexpected happened along the way A viral pandemic decided to stay For a while we managed, united as one Nothing could knock South Africa’s crown But…

A lesson from the Sunflower

A lesson from the Sunflower

The 9th August, known as Women’s Day, has evolved into being the entire month of August that is dedicated to recognising our strong women and inspiring all women to shine. Although 2020 may be dominated by a pandemic cloud, it certainly won’t rain on our parade when…

Current Consulting turns 5!

Current Consulting turns 5!

It’s our 5th anniversary this year! Time flies when you’re running a business (and having fun of course). This has been a dream of mine and a business close to my heart. Our vision remains aligned with the love we have for the ocean; its fluidity, flexibility and…